For Business Owners
As business owners ourselves,
we've seen the highs and the lows.
We've worked the 12 hour days.
We've driven home at 11:00 PM thinking "maybe if someone were to take this business off my hands --
it would be the best thing for me".
But we've persevered. We've worked harder. We've pushed ourselves knowing that we have what it takes. And we've seen fruits.
This is why GetFound Guru believes so much in the Digital Marketing Campaign. Because we've learned what works and what doesn't. When we developed this system, we had you in mind.
How can we offer a successful SEO package to a small business owner, all at an affordable price?
The Answer: Efficiency
While many companies rely on third-party contractors often located in countries who use VPN's just to access a simple American Business Platform, GetFound Guru does everything in-house. We are your local American SEO company. So let's get started with an interview and we'll show you how to get those 12 hour days down to 8 with a nice lunch break. And you can focus on being CEO while your team here at GetFound Guru keeps the phone ringing.
Being on the second page of Google is great if you want NO ONE to bother you. It's like sitting in the closet at the school dance! If your goal is to meet people.... or to get the phone ringing and the messages flowing in from new clients, page two is the last place you want your local business to be.
Fortunately, compared to pay-per-click advertising, billboards, and mailers, Local SEO ranking can be relatively low-cost if GetFound Guru is your partner of choice. You see, our product is different in that we cut away the slop. We get right down to the interviewing, and obtain the info we need in order to begin, then we work hard on your image and data strategy all with the force of a Space X Rocket.
Image & Branding
One of the most fun elements we get to tackle for you is your business image and branding. Like we stated above, this is an efficient process, therefore we try to help you decide some important items right in the beginning; like what are your Brand Colors? What is your slogan? Do you have a logo that you're happy with?
What image do you want to portray to your clients?
We include most of these services in our in-house packages but we can also recommend some awesome local professionals.
Would you like to know how many visitors you have to your website every month? How about the comparison between iPhone vs Android mobile users who visit your contact page? Have you ever wondered where in the world your site visitors are Googling from?
Google Analytics will be connected during the first month of development while working with GetFound Guru. This will ensure that this valuable information gets collected throughout the process and together we will watch the statistics prove your progress on the internet.
For Start Ups
For Individuals with amazing business ideas that having yet been launched, this is where we get the most excited. Whether you are a local contractor with a niche concept, an aspiring boutique shop owner, or are planting the seeds of an entirely new type of local business, Digital Marketing can and should be a consistently energized segment of your new business growth.
Be prepared for a rank incubating period beginning from the time we implement our Marketing Strategy. This begins with several important "switches" that need to be switched on. Information needs to be loaded. Blogs, pictures, reviews, and content need to be introduced into a variety of online locations. Expect that during the first couple of months there will be little new traffic. Google and friends are identifying whether what we have done to promote your site is legitimate or not. After this time, (be patient) suddenly, you will notice that your online presence is beginning to make a debut. Maybe you show up once on the front page when you type in a keyword related to your business. Our goal is to eventually get your business showing up MULTIPLE times on each of the relevant SERP's (Search Engine Results Pages) when YOUR keywords are searched.
Online Reputation Management
What is Online Reputation Management?
Online reputation management is the ongoing task serving to create, cultivate, and maintain our client’s brand name and its good standing online.
Getting online reviews will start building your online reputation so that anyone searching for your services will see 5-star reviews and positive recommendations.
We deploy strategies to generate, improve, and respond to online reviews customers leave about your small business. We focus on popular review sites like Google My Business, Yelp, Angie’s List, and others.
Why is it so important to a local business to get great online reviews?
In the old days, an upset customer would have had a limited audience to share their negative experience with, they may have told their immediate family or friends, but typically that’s as far as it went. It’s not the same case in this digital age.
It is shown that 8 in 10 consumers are now trusting online reviews as much as a word of mouth recommendation, meaning as consumers, we are very conditioned to search out online reviews on a new company before doing business with them.
1. Review sites are everywhere
New review sites are popping up all the time, giving consumers even more outlets for their opinions and experiences. Star ratings are now appearing alongside organic search results, in Google Local results, and even alongside AdWords paid search ads.
Online reviews have also infiltrated multiple social media platforms, with Facebook having the second most popular reviews and recommendations platform in the world. A business simply can not hide from having reviews, they are displayed about your business online, and with so much consumer faith placed in the experiences of both friends and strangers, those online reviews can either make or break a small business.
2. Reviews are a ranking factor
Research conducted in 2017 confirmed that online reviews were an important ranking factor and there was a strong relationship between the volume of reviews, responses, and the number of negative reviews with local search results.
The LocalSEO Guide reported that having the keyword that you are trying to rank for, and a mention of a city you are working to rank in, included in the reviews has a high correlation with high ranking Google My Business results.
3. Reviews on GMB profiles can improve click-throughs
Consumers really put their faith in online reviews, 87% of consumers look for 3-5 star review before they will use a local business. If you are not achieving that average 3-5 star rating or haven’t actively solicited those reviews, chances are potential customers will look somewhere else.
4. Social Proof of your good standing
Social media is a necessary part of the consumer purchase process. With so many competing business pages indexing highly in Google Search, it’s easy for a consumer to want a look at your business’ Facebook page for more information. Just like search engine reviews and other review platforms, Facebook recommendations are social proof of the good stand of your business.
In 2017, Open Influence gave a report on the research found that 47.7% of US social media users had made their most recent purchase from Facebook.
Research by ViSenze has also found Facebook to be the main influencer on purchases made by social media users, which means that getting great reviews on Facebook will also have a positive impact on your small business.
5. Positive reviews in turn increase conversions
The #1 asset is your business’ reputation. 8 in 10 consumers are trusting online reviews as much as a personal recommendation, so carefully choosing and displaying 5-star reviews on your website adds a strong trust signal which validates their decision to do business with you. The easier the access to reviews you can provide on your owned media channels, the higher the likelihood of converting them into customers.
What does online reputation management involve?
To promote positive reviews through multiple channels.
To be proactive in asking customers to leave an online review about your business.
To respond quickly to both positive and negative reviews to either thank the customer for their great feedback or to address the concern.
Other tools and tactics may be involved as needed.
For Marketing Managers
If we are going to be completely honest, marketing managers have a large task to keep up with; whether or not they are working with a small in-house team or a large corporation. Marketing Managers are responsible for just about every marketing task you can think of – from generating quality leads to improving the company website, managing and writing content, monitoring data analytics, developing campaigns, search engine optimization, etc.
That’s a tall order fill and may be worth having outsourced marketing solutions.
Your Team away from Home
Planning out their content marketing program
Completing an optimization project
Executing a full-scale website redesign… or even just a simple refresh
Developing and implementing new lead nurturing email campaigns
Interpreting analytics and subsequently making appropriate business decisions
Consulting & Coaching
At GetFound Guru, small business is our passion. We incorporate much of our experience into our pre-planned packages which launch small businesses onto the front page of Google. But at times, as business owners, we just need to talk with someone about how to set up our GSuite (Email platform) and other google products or we need direction, a plan, and a solid outline to implement our desired outcome.
Ready to fast track your success?
As a small business owner, it can be challenging without some marketing coaching & support. That’s why we have a special marketing coaching program for small business owners like you.
With GetFound Guru by your side, you will learn which marketing strategies to focus on first and foremost, bringing you the confidence to build your business brand with reasonable advancements. We are here as a guide to help remove the overwhelming feeling that many small business owners feel when trying to market their company brand successfully.
Professional, technical advice,
Highly focused attention, and
Motivation to take action.
"If you want to be successful, find someone who has achieved the results you want and copy what they do and you'll achieve the same results." – Tony Robbins
Is coaching a good fit for you?
Still not sure? Ask yourself these questions:
Is my time valuable and do I want to get right down to business?
Would I like to learn how to do certain things for myself, so I am not a slave to outsourcing help?
Will I benefit from talking through ideas?
Can I make decisions and not second guess myself most of the time?
Am I open to doing things differently in my marketing?
Am I ready to invest in some time being coached and willing to implement new standards or ideas?
If you answered “yes” to three or more of the above questions, then you are probably a good fit for coaching. But you’ll never really know if you don’t try!
Top 3 reasons clients choose marketing coaching
To overcome that feeling of marketing overwhelm.
To stay motivated and feel confident each step of the way.
To have accountability in implementing the action plan for your goals.